jkci's blog

Launching an Indie Game on Kickstarter

Kickstarter is becoming a difficult place for indie games -- both in terms of purchasing them and launching them. It's a weird, uneven market; many people are forsaking Kickstarter's model entirely, while others are using Kickstarter exclusively. Ultimately, Kickstarter's value isn't in its platform, but rather the marketing efforts of those behind a product. Too many consumers have been burned by mindlessly consuming games, and unless a game has a lot of hype it's not likely to breach interest.

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